This week Amanda chats with fellow Dallas local, Katie Lane. Katie is the owner of LaneLove Paper Co., a full-blown business that provides custom graphic design invitations and paper goods online and at a gorgeous storefront located in Plano, Texas. What started as an Etsy side hustle “craft” has turned into a popular storefront that has supplied custom paper goods to DFW customers, including some of Dallas’ elite events.

“It’s really about building genuine relationships with those people. It’s important to build those relationships on a genuine level, not the focus of ‘I’m just doing this to better my business.'”

Together they dive into how to make the transition from side-hustle to business in a design-centric industry by developing your style, honing your likes and dislikes, developing your relationships, and so much more.

FIND KATIE HERE:

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